No, not “Apple” as in the computer company, but rather “apples” as in ‘one a day keeps the doctor away.’ I recently saw this quote… “If you have an apple and I have an apple and we exchange these apples then you and I will still each have one apple. But if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas.” – George Bernard Shaw I got … Continue reading
All of us want to be popular. To be the girl with the pretty smile and great laugh. To be the guy with charm and charisma girls fawn over. To be the one with the most points at the end of the game. (Okay, maybe the last one is just me…) Even if it isn’t said out loud, everyone wants people to like them. The point is, everyone wants to be popular. And it is obvious by Google’s and Bing’s … Continue reading
I want to address the idea of mood boards and concepts. For those who do not know what a mood board is, it is basically a visual conception of a feeling or mood. Consumers are driven by two factors: need and want. If you are lucky enough to be in a field that consumers need your product, then half the battle is won (yes, I know it isn’t that easy, but we are speaking in broad terms here). If you … Continue reading
What is a stakeholder? A stakeholder is someone who has an investment whether it is money, time, or any sort of claim to something. In the world of the web, a stakeholder can be the owner of a company who has to answer for all dealings of the company, the legal department who has to answer to the law, or the financial department who has to answer to the bank. It is important to identify who these stakeholders are in … Continue reading
I’ve been doing graphic designing and web work for the last ten-or-so years (yikes, I feel old) and it wasn’t until recently that I came across this saying and it really struck me deep into the core of my graphic designing soul: A camel is a horse designed by committee. Graphic designers who have had to work on designing for anyone other than themselves knows this feeling. You envision this great stallion with mighty flanks and a flowing mane, haloed … Continue reading